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| Critique Your Speeches With My Ears | February 28, 2008, 8:32 am | visits: 164 | wordcount: 491
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By Kenrick Cleveland
My students often request that I listen to their speeches and presentations to comment on what I see as the strengths and weaknesses in their persuasion skills. Unfortunately, I haven't discovered a way to exist without sleep and I don't have enough hours in a day to do everything that I want to do and everything that is requested of me.
But here's a suggestion that will help immeasurably: record your presentations and speeches and listen to them and then listen to them again and listen to them again.
As you listen to your presentation keep the following question in mind: Have I achieved rapport? Then listen to it again. Have I used presuppositions? And if so, have I used them effectively? Listen to it a third time and ask yourself: Am I utilizing their criteria effectively? And if they objected ask: where could I have heard the objection earlier on?
Here are some frames which you can use to listen to your speeches and presentations in order to more fully understand where your strengths and weaknesses may be.
What is the level of rapport you have achieved? How strong is it? How can you make it stronger?
Framing: Did you set a frame before you began your speech, interview or presentation? Was it a frame of being in authority? What is the frame you set? Are you coming at them from a position of being one up? Are you coming at them from being equal? Are you coming from a one down position? How are you coming across as you listen to yourself?
Are you using presuppositions? And as you listen, are you able to identify your presuppositions? Do you use them sparingly or a lot? Are they effective?
What other persuasion skills are you using? What is working? What could be used better?
What are the objections you are getting and where in the presentation or conversation did these objections first come up? How can you frame your presentation to eliminate the objections before they even appear?
So let's say you have an hour presentation, you're listening to it, and you know that at the end, there's an objection. Where could you have heard that earlier on? How could you have become aware earlier on of what happened and how could you have framed against it earlier on maybe even at the point of the criteria elicitation?
Re-listen to your speech and ask yourself: How did I continue to reference their criteria throughout the presentation?
How do you feel about the length of time you spoke? Was it too long? Were you focused on your outcome well enough? For the length of time you were there, did it seem justifiable? If you had been on the receiving end of the speech, would you have felt it was justifiable?
If you've been reading articles and looking around www.maxpersuasion.com, you will begin to understand the frames I use to hear these distinctions and you will be able to hear yourself through my ears.
Kenrick Cleveland teaches techniques to earn the business of affluent clients using persuasion. He runs public and private seminars and offers home study courses and coaching programs in persuasion techniques.
Source:www.isnare.com | |
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